Corporate gifts are a very thoughtful way of connecting with your employees and your clients to appreciate them for being associate with your business. It also acts as an opportunity for a company to imprint its branding in the mind space of clients and employees. With a budget constraint in mind, the real problem is deciding upon what to gift and where to find it. You might face the dilemma of deciding upon the gift for your employees and clients. It can be challenging. After all, a wrong gift can hurt your brand image and can prove to be a deal-breaker.
Corporate gifting is very different from gifts given to your family, relatives, and friends. Most importantly, the gift should be appropriate and must not come across as a personal favor to any employee or bribe to your clients. Hence sticking to certain guidelines is advisable. Here are some of our valuable tips for you to help you chose the right corporate gift:
- Choose a gift that reflects the values and beliefs of your brand. It will help you make a strong brand image.
- Keep the preference of your employees and your clients in your mind. Picking something useful that they can use on daily basis will help you imprint your brand in their memory. It will remind them of you even when you are not thinking about them.
- Gifting should be a part of your brand’s marketing strategy as well as should be aimed at improving satisfaction. Ensure that the gift is thoughtful and not just based on the price tag.
- Keep cultural differences in mind while deciding upon the gift. It is very important to not hurt someone’s feelings, it will defeat the entire purpose of gifting.
- Refrain from going extra on branding and promoting. Now, this may sound wrong at first instant but the entire purpose of corporate gifting is to make your clients and employees feel valued. It should not come out as a self-promotion activity.
- The purpose of corporate gifting is to show your clients and employees that you care about them. Try not to make it gimmicky by making it about yourself and your brand.
- No matter what may come, don’t compromise on the quality. If you are investing your time and money, let something long-lasting come out of it. No one wants to see a broken item once they get all excited after seeing the gift.
Sticking to these fundamentals will help you not just giving the perfect gift but also win praises for the same, it’s a win-win situation. Here are some gifting ideas in increasing order of budget which you can consider:
- Edible Gifts: It can include a gift box full of chocolate, snacks, gourmet foods, and dry fruits. Food products have been a popular choice and can be enjoyed by families together. You can find a cost-effective hamper and even create one of your own. It can be made in a wide range of budgets. A small hamper of these products is sure to bring a smile to your client’s and employees’ faces.
- Send a gift box: Opening up an aesthetically packed box is the gift that keeps on giving. Nothing can match the excitement of opening a gift box loaded with goodies personalized for the receiver. Click here to visit our shop to get personalized gift boxes for any occasion.
- Decor Items: This is a high-value product that will be cherished by your clients and employees. They represent the mood of family bonding and lean towards cozy fashion. Decor items like photo-frames, dream catchers, lamps, diffusers, decorative lights will make for great cozy gifts. The price range for these items is also very wide for these items. You can find the most inexpensive items as well as high-end products. It will also remind them of your brand and will serve as a visual relic of your company.
- Eco-products: It is one of the most versatile gifts. These products are not only cost-effective but also make a genuine statement about the brand’s sustainable approach. If sustainability is one of your brand values then this is the best gift. It is a wonderful way to express your care and gratitude towards your employees and clients. There is also a wide range of products to choose from. From desk products and stationery to cutlery, eco-products, and stylish and chic. They can also be customized to add a personal touch to the gift.
- Customized gift box: Nothing says ‘I care for you’ like a customized gift box. You can gift an oil paint set or a canvas to a painting lover, headphones or vinyl set to a music lover, sports tee or sports gear to a sports lover, a hardcover book set, or a book box to a book lover. There are just endless options. If you know recipients personally and want to make them feel special, this is the best way to go about it. Even if you don’t know much about them, you can always look up their social media.
- Personal Care Products: Personal hygiene products are essential for everyone and are used on daily basis. They make great corporate gifting options. You can curate a gift basket containing mini sanitizer, lip balms, perfumes, essential oils set, shaving essentials for men, skin and bathing care set, etc.
- Electronics on the go: In this new digital age and post covid world, electronics have become an essential part of daily life. Be it a web camera, wireless earphones, smartwatch, fitness tracker, air fryer, or BlueTooth speaker, they have become a necessity. Gifting these utility items to your clients and employees will be a very thoughtful gesture.
If you are overwhelmed and looking for a variety of customizable gifting options, then look no more. Simply head to our shop and select from carefully curated boxes for different occasions. You can write to us at kelsey@simplifiedgifting.com for more options.